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OMV Petrom's Digitalization Journey

OMV Petrom’s Digital Journey is our strategy for digital transformation, enabling us to become a digital leader in our field and unlocking smart opportunities along the entire value chain. Digital transformation is driven by key initiatives orchestrated across the entire Group built on three pillars: Digitalize, Act, and Enable.

  • Digital Journey positions OMV Petrom among the digital leaders in the industry
  • Operationalization of business strategies through focused lighthouse projects
  • Change in culture, skills to foster an innovative mindset as the foundation

With the Digital Journey, OMV Petrom has defined a structured digital transformation to become a leading player in the field of digitalization in the industry, unlocking smart opportunities among our entire value chain. The digital transformation is driven by key initiatives orchestrated across the entire group, which are built on three pillars:

  • Business agility through smart investment and technology choices – close to business - focusing on highest impact along business and HSSE priorities driven by light house projects
  • Digital ways of working - innovate at speed and scale with an organization, skills & culture adaptive to digital through Culture Initiative, Digital Academy and Open Innovation
  • Digital platforms– breaking down silos by integrating through digital technology like Cyber Security, S4Hana, Cloudification and Office 365 Workplace of the Future.

The digital strategy was developed in line with OMV Petrom’s structure alongside key divisional programs, namely DigitUP in Exploration & Production, DigitalMotion in Refining & Marketing and Gas & Power, and Finance 4.0 in corporate services. Lighthouse projects have contributed to operationalizing our business strategies and generating maximum value since 2018. Our digital strategy also enables digitalization based on hybrid IT infrastructure services and state-of-the-art cybersecurity. We promote cultural change and develop future skills to foster an innovative mindset and create digital dexterity in our organization.

For OMV Petrom, digital leadership also means acting as an industry role model for sustainable HSSE, reducing our carbon footprint and maintaining highly efficient and effective process operation. Among our key values are customer centricity, serving as the business partner of choice, and being an attractive employer for talent.

To reach this target OMV Petrom invests in digitalization projects along seven dimensions:

  • Cyber security to safeguard the business
  • Process digitalization to improve business models and process efficiency
  • Advanced analytics by integrating data domains in a data lake to enhance decision making and drive predictive maintenance ambitions
  • Automation, AI & Robotics to optimize operations, increase HSSE effectiveness and improve corporate processes
  • Connectivity & Sensing to digitalize plant operations and connect the workforce
  • Hybrid IT infrastructure integration as a state-of-the-art IT foundation layer (“Renovate the core”)
  • Digital Dexterity as our ambition to implement a new culture, a new way of approaching challenges.

Today, digitalization is vital for business at OMV Petrom, for example, to ensure optimal evaluation and convergent use of digital and analog data in machine controls for increased efficiency and availability, safer operations, and more targeted maintenance activities. Leveraging our experience, collaborating with strategic partners, and transforming key elements of the IT landscape into platforms allows us to execute a solid, well-balanced portfolio of use-case and value-driven digital endeavors. 

DIGITALIZE – Leveraging digital technologies to drive business performance and value generation


What we do How we benefit

Finance 4.0

  • Digital Finance Transformation focuses on process automation and leverages robotic process automation along with other automation technologies to increase the quality and performance of finance processes.
  • Around 100 automations implemented.
  • One million mouse clicks avoided by finance users in 2019.
Paperless Initiative
  • Implementation of digital signatures OMV Petrom CertSign for most of the financial and accounting documents, operational business documents 3rd party collaboration documents as well as HR documents signed by both parties.
  • Overall, in 2020 the number of printouts decreased with more than 50%, as compared to 2019. This trend continued in the first half of 2021, when number of printouts decreased with 52% compared to the first half of 2020.
  • We continue to make efforts to reduce paper consumption, with additional initiatives running, such as: the implementation of a companywide electronic archiving system, integrated with the electronic signature.
  • Eliminating all paper-based documents issued by Finance.
  • Standardization of e-signing solutions.


  • Automation and state-of-the-art digital tools are key enablers of transformation with the ultimate aim of value-oriented procurement.
  • The SAP Ariba Strategic Sourcing Suite  creates transparency and increases process stability, since all sourcing events are hosted on the Ariba platform
  • Globally established electronic signature processes enable efficient and remote approval workflows independently of office location.
  • 75% of purchase orders fully automated.
  • Fully digitalized and 100% paperless sourcing process.
  • > 18,000 signatures per month.

ACT – summarizes our activities to build the required skills and capabilities for the future, along with a culture that embraces digital transformation


What we do How we benefit

OMV Group-Global cross-divisional
Digital office

  • Create a culture and environment receptive to innovation: We build digital capabilities and adapt our ways of working, supported by our Digital Academy featuring online trainings as well as the “Make a Difference” initiative with culture hacks.
  • The “Skills of the Future” program at OMV Petrom addresses digital and technical capabilities as well as soft skills.
  • We have organized the first International Digital Intrapreneur Challenge to boost innovation. Colleagues pitched their ideas for digitalization to OMV’s top management to obtain funding for implementation. The winning pitch – the RD4 Predictive Heat.
  • Exchanger Schedule – wowed the jury with both financial and environmental benefits. Startup challenges throughout Europe complete the picture.
  • 900 Digital Academy participants and more than 37,000 digital learning sessions completed.
  • > 1,000 people trained in agile ways of working.
  • 15 quarterly master classes, > 350 participants at virtual digital breakfasts sharing digital/ culture hacks.
  • External collaborations with start-ups and for hackathons.

OMV Petrom
Digital Democracy

  • With Digital Democracy, OMV Petrom targets to promote „self-service” culture by using productivity platforms  (Power BI, Power Automate and Power Apps) open to each IT user, thus increasing the efficiency of data analysis activities, visualization and reporting. Each employee is actively taking part into the community and can upskill the knowledge level of digital tools with a proper mix of formal and interactive courses in a sustainable interaction context.  
  • Thus, OMV Petrom vision contains an important sustainable development oft he empoloyees as key factor in reaching the digital transformation objectives. In 2021, the initative is focusing on Desktop Automation, with emphasis on the power of Cloud technology and developing apps in this direction. 
  • Over 100 employees attended the first two working sessions They enjoyed a learning experience and a professional development one, that had the goal of identifying and solving small digital challenges
  • Turning Power Platform components in usable apps in a safe and controlled environment allowed identifying and developing over 20 practical study cases.

ENABLE – Our activities to build the foundation for digital technology


What we do How we benefit

S/4 Future

  • “License to operate” in the digital age: SAP S/4HANA is the future-proof ERP backbone of our company.
  • Project launched with the aim of streamlining Enterprise Resource Planning landscape to five sys-tems

Digital .Infrastructure

  • Replace the core IT infrastructure with cloud- based technology and using hybrid integration to drive scalability and ensure IT service availability as well as 24/7 collaboration worldwide throughout OMV and beyond.
  • Cloudification of OMV’s IT infrastructure for greater flexibility, scalability, and global reach, and innovative platform services integrated via API.

InfoSec 4.0

  • Establish state-of-the-art security technologies in IT and OT.
  • Solid foundation for effectively dealing with cybersecurity threats.

For details regarding DigitUP and DigitalMotion programs, please access the links below: